Why advertise with UPSU?
The University of Plymouth Students’ Union is the best place to promote your brand, service or products to the University of Plymouth students, with over 20,000 students on our campus. UPSU is at the heart of the University of Plymouth campus, centred in the middle of a busy Plymouth City Centre.
Many students are moving away from home for the first time and are deciding which brands best suit them and their needs. This presents the ideal opportunity for you to showcase your brands and create the perfect long-term brand loyalty within this highly sought after student market.
Whether you wish to have a short-term boost to one of your current campaigns, or to build a longer-term relationship, UPSU can assist. We are in the ideal place where we can offer direct contact with our students, whatever your needs we can tailor this to build a package suitable for you.
UPSU exists so that all students have the best possible life whilst at the University of Plymouth. We are led by our students, we are at the heart of the University of Plymouth Campus and work to ensure our members have the positive experience they deserve whilst at university. UPSU is a registered charity, every penny we generate gets re-invested back into our students’ experience.
Key figures from UPSU
Total Student population: 20,000+
Followers across Facebook, Instagram, Twitter & YouTube: 47,500+
Website Sessions (During Freshers’ Week 2019): 498,000+ Freshers Page views, with an average of 1-2 minutes on the page
Website Page Views (1st September 2018 – 31st August 2019): 2.2 Million+ UPSU.com website views across the last academic year, with an average time of 1-3 minutes on our page
Social Media Post
With over 47,000 followers across our social media platforms, our social media continues to grow and will become one of the first points of contacts for new students before they arrive at University.
Based on students social media habits there is no better way to connect with students than getting your message over our Facebook, Instagram and Twitter pages.
1x Social Media post on any of our social media platforms - £200
Or choose one of our three different packages to maximise your reach and get the best value for money;
20% Discount – Saving you £120
- 1x Social Media Post across all three different platforms (Facebook / Instagram / Twitter)
20% Discount – Saving you £240
- 2x social media posts across all three different platforms (Facebook / Instagram / Twitter)
40% Discount – Saving you £720
- 3x social media posts across all three different platforms (Facebook / Instagram / Twitter)
Freshers Web Page Banner AD
The Freshers Web pages on UPSU’s website is a key information source for all new students. With 498,000+ page views across the welcome period, this opportunity guarantees exposure for your brand. A perfect opportunity for a rolling footer banner on our upsu.com fresher’s site.
10 Week Banner presence (End of July – Mid October) - £650
Freshers Goody Bags & UPSU Welcome Guide
At our Freshers Fair we have the opportunity to provide a goody bag to students as they enter the Freshers Fair at our three different locations, Rolle Marquee / SU Roof and the Main Entrance to the SU building. These provide an effective way to deliver leaflets or any samples directly to students.
UPSU Welcome Guide
20% Discount – Saving you £240
- Over 5,000 of our UPSU Welcome Guide printed and distributed in our 4,000 goody bags and within our SU building
- All information will need to be provided by the 31st August 2020
- UPSU Welcome Guide Back Cover - £600
- UPSU Welcome Guide Full Page Advert - £500
- UPSU Welcome Guide Half Page Advert - £300
Freshers Fair Goody Bags Inserts
For a total of 4000 leaflets
- A fantastic opportunity for your brand, business or service to include inserts into these bags
- All leaflets will need to be provided by the 1st September 2020
Freshers Fair Stalls
Our Freshers’ Fair is free for all our 20,000 students to attend on the day. On average we see 10,000 students attend the Freshers Fair. Our Freshers Fair hosts more than 70 stands, being held over three different venues; Rolle Marquee / SU Roof and SU Main Building.
We offer a variety of spaces and stand options, as well as some packages on the next page to suit all budgets and are able to accommodate larger activations, installations or vehicular promotions as part of this event.
All of our stands come with a table and two chairs, power*, access to WiFi*.
*Please refer to our terms and conditions for further information
Platinum - Vehicle Standard
- Central outdoor stand – 3m x 5m display space – Power available on request
Platinum – Outdoor Stall
- Outdoor Stall (SU Roof) – 4m x 1m table – Power provided
- Indoor Stall (Rolle Marquee) – 4m x 1m Table – Power provided
- Indoor Stall (Rolle Marquee) – 2m x 1m Table – Power provided
- Indoor Stall (SU Building) – 1m x 1m Table – Power available on request